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Expanding financial access for all: LANDBANK rolls out LANDBANKasama Program in remote areas

(left photo) LANDBANK Executive Vice President Liduvino S. Geron (8th from left), alongside Mayor Fernando B. Estavilla (7th from left) and DSWD Region VII Director Shalaine Marie S. Lucero (6th from left), spearheads the launch of the LANDBANKasama Program in the Municipality of President Carlos P. Garcia in Bohol to bring banking services closer to the residents of the island town. (right photo) LANDBANKasama Partner ZVN Store demonstrates to DSWD beneficiaries the convenience of conducting cash-in and cash-out transactions using LANDBANK’s point-of-sale terminal. The Land Bank of the Philippines (LANDBANK) is ramping-up efforts towards expanding financial inclusion in the country with the nationwide rollout of the LANDBANKasama Program that will provide basic banking services in far-flung and underserved communities, also known as Geographically Isolated and Disadvantaged Areas (GIDAs). The LANDBANKasama Program was launched as part of the state-run Bank’s Digital Financial Inclusion Caravan on 18 January 2024 with simultaneous events in 11 sites nationwide in the provinces of Batanes, Tarlac, Quezon, Oriental Mindoro, Camarines Sur, Bohol, Negros Occidental, Leyte, Cagayan de Oro City, Davao del Norte, and Sulu.  The new LANDBANKasama Partners tapped in these sites will add to the Bank’s 1,113 accredited local partners operating 1,870 cash-out terminals as of December 2023. The LANDBANK Digital Financial Inclusion Caravan, which promotes digital banking and the habit of saving through financial education, introduced the LANDBANKasama Program and the new LANDBANK PISO Plus, among the Bank’s latest offerings.  “The LANDBANK Digital Financial Inclusion Caravan represents our steadfast commitment to fostering financial inclusion and empowering the underserved. We will continue to leverage on meaningful partnerships and digital technology to reach and serve even the farthest corners of the country,” said LANDBANK President and CEO Lynette V. Ortiz. Expanded financial access through LANDBANKasama Program To ensure financial access even in the most remote and underserved areas, LANDBANK is expanding its strategic partnerships with local players—client cooperatives, associations, rural banks, local government units (LGUs), micro, small and medium enterprises (MSMEs), and private entities, among others—to provide basic banking services on behalf of the Bank. LANDBANKasama is a rebrand of the Bank’s Agent Banking Program (ABP), which better captures the goals of the Program in creating strategic points of banking access and promoting collaboration among local players towards expanding financial inclusion.  LANDBANKasama Partners provide services such as cash withdrawals, cash deposit, fund transfers, bills payment, and balance inquiry, while helping to save on transportation costs for clients who previously needed to travel to other towns and cities for these basic banking transactions.  The program benefits beneficiaries of the Conditional Cash Transfer (CCT) Program of the National Government, as well as government employees, teachers, students, and other private clients from underserved communities. Banking and saving made easier with PISO Plus  Participants open the new LANDBANK PISO Plus account on the spot using their smartphones through the LANDBANK Mobile Banking App, during the rollout of the Digital Financial Inclusion Caravan in the Municipality of Mayantoc in Tarlac. To encourage more Filipinos into the habit of saving, the Bank also launched its newest product, the LANDBANK PISO Plus, which is a basic deposit account that interested customers can conveniently open online through the LANDBANK Mobile Banking App (MBA).  With no initial deposit and no maintaining balance required, opening a LANDBANK PISO Plus account provides customers instant access to the Bank's other digital banking services. These include fund transfers, bills payment, e-commerce transactions, and cardless withdrawals through the LANDBANK MBA. There is also no required average daily balance for the account to earn interest. Alongside a virtual Visa Debit Card, customers can opt to obtain a physical card for a nominal fee.  ABOUT LANDBANK LANDBANK is the largest development financial institution in the country promoting financial inclusion, digital transformation and sustainable development to benefit Filipinos. It is committed to provide responsive and meaningful services beyond banking, and leverage on innovative technology for safe, convenient, and accessible digital banking solutions.                

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LANDBANK free online fund transfers for P1k and below remain

In line with providing safe, convenient, and accessible digital banking services, the Land Bank of the Philippines (LANDBANK) continues to waive fees for fund transfers to other banks via InstaPay and PESONet for transactions worth P1,000 and below.  LANDBANK customers can enjoy free online fund transfers for the first three transactions facilitated in a day through the LANDBANK Mobile Banking App (MBA), and the Bank’s online retail banking channel, the iAccess. For interbank fund transfers amounting to more than P1,000, a lowered fixed transaction fee of P15 from the previous rate of P25 will be applied. Meanwhile, fund transfers between LANDBANK and Overseas Filipino Bank (OFBank) accounts, regardless of the amount, remain free-of-charge.  “We are extending our waiving of fees for small-value online fund transfers to encourage more clients to embrace cashless transactions, in support of the National Government’s thrust of building a cash-lite economy. Beyond the convenience of free fund transfers, customers can also use LANDBANK’s digital platforms for bills payment, cardless withdrawal, and opening of additional deposit account,” said LANDBANK President and CEO Lynette V. Ortiz. For seamless and convenient online fund transfers and bills payment, the LANDBANK MBA can be downloaded for free on Google Play, Apple App Store, and Huawei App Gallery. LANDBANK customers can easily enroll their account in the MBA to conduct online financial transactions, by providing their deposit account details.  ABOUT LANDBANK LANDBANK is the largest development financial institution in the country promoting financial inclusion, digital transformation and sustainable development to benefit Filipinos. It is committed to provide responsive and meaningful services beyond banking, and leverage on innovative technology for safe, convenient, and accessible digital banking solutions.                

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